Communism and Democratic Capitalism

1. From a Christian perspective, why did Marxist Communism fail? The government has too much power of constrains people. Trying to force people and form them to change is not right and does not work in the long run. To give any one party too much power is a bad idea. We are all human and prone to sin. The government needs to help the people and work for the people not rule them. 2. Which is a more Christian form of government, democratic capitalism or democratic socialism? That is a tricky question, and I believe the answer lies somewhere in between the two.The struggle is to regulate but not over regulate the people. People are greedy and in capitalist economy will not give to the poor. That’s were socialism looks better, but then the government is to power full and human nature can affect the government just as it can a civilian. I believe my vote goes for democratic capitalism with less government and a competitive market. 3. What functions does government have to undertake because of fallen human nature? The government has to protect society from itself so to speak.The government becomes responsible for creating laws to protect rights and property. They also become responsible for enforcing these laws and protecting people from others who may steal their things. The government also has to be responsible to take care of the environment since people fail to do it on their own. Another thing I see the government doing is taking care of people who can’t devise the means to take care of themselves. 4. Should Christians concern themselves with the regulatory activities of government? If so, what areas of regulation are most significant?Yes I do believe Christians should concern themselves with regulatory activities. The major one would be discrimination. There needs to be very strict laws guarding against regulation. All of god’s children are created equal and all should be treated fairly and given the basic tenants of life. Also everyone abl e should be able to work and have to opportunity to support themselves and contribute to society. Another regulation that needs to be of concern to Christians is over regulation. Over regulation can lead to many deceitful and bad things when abused by greedy individuals and government.

Analysis of Memories of an Immigrant

Today, during our broadcasting, we will talk about immigration, particularly the huge immigration’s period, from the end of the 19th century to the beginning of the 20th century, to the USA: nearly 12 million immigrants, coming from all parts of the world, arrived in the United States between 1870 and 1900. To discuss of this subject with us, the famous author of â€Å"Memories of an immigrant†, Mary Wilde, will present her book. Good morning, as you know, immigration is an important subject in the world today. But, what did you decide to write a book about it, and what did you choose this time in particular. â€Å"Memories of an immigrant† is a biography of my grand-mother Annie McBride, an Irish immigrant. Social and cultural differences of immigrants have built north-American culture. In your book, why did your grand-parent decide to immigrate to the USA? Annie was born in 1880 in Ireland. She emigrated in 1901 because she wanted personal freedom or relief from political and religious persecution. Actually, there were political subordination by the British policy and religious prejudice of Protestant Masters to the Catholic Irish. In 1845, the great potato rot killed many of the crops people had planted and a famine resulted, but 50 years after the situation was the same. What were her expectations and dreams? Fleeing crop failure, land and job shortages, and famine, she came to the U. S. because it was perceived as the land of economic opportunityâ€Å"Golden Land â€Å". She decided to settle down in the US to start a new life, in order to have better prospects, so as to earn a better living. She hopped for a better future. Did she go with all her family in the â€Å"Golden land†? Hers parents died when she was young but she was raised by her uncle Bill and his wife: a couple of farmers. In 1895, Bill immigrated to the new country while his wife and Annie would staid in Ireland. After he had worked and earned money for the passage of them, they could have joined him. There is an extract of her journey to the US. Annie McBride said†¦ My journey to Ellis Island: Day 20 I'm in this boat since 20 days. It is so long. I thought the trip gonna be less hard. I am in steerage class; my bed is not comfortable at all. I sleep with six other persons, a French woman and an old German man. The four others, I don't know their name, I didn't understand their language. They are kind people; I ate with them yesterday evening, in the dormitory. My only diner was a lukewarm soup, a boiled potatoes and a stringy beef. The quality is poor, but it was good compared to the piece of bread we had in Ireland. I still have two months to end this trip. During the day, I talk with Julie and Gunter, my bedroom's mates. I learn very much about their country their lives and why did they decide to come to the USA. For me, eating potatoes was a miracle, in Ireland; the potato famine was a disaster and left lot of people destitute. I had the feeling that I was living the beginning of my new life. A life without fears and problems. I am very hopeful and impatient. Yesterday I didn't succeed to sleep, outside, a huge storm was rumbling. I was afraid because I hate storms and I always thought that in the ocean, it could be very dangerous. One hour ago, when I talked with her, Julie told me that the captain wasn't very nice, he committed sexual offences. I think this behavior is inappropriate to a female passenger, and I don't understand why he used this language. There is not drinking water on the boat. Yesterday, I drunk water with and horrible rancid smell and I had an unbearable stomach ache. I staid in my bed all the day, I was so bored. I heard that a typhus disease appeared on the boat. I'm afraid, it's gonna increase my constant pressure, this illness made lot of dead people in Ireland. I will propose to people to play cards with me, stay without do anything is just impossible, I think I will die of boredom. This day will end in four hours and let the place to another long and hard traveling day. I can't wait to arrive to USA. To see this new country, this new people, to live my new life. How was the arrival in the US and at Ellis Island? After four weeks in the boat, she made out the shore through the fog and was very excited. Annie's first view of the United States was at Ellis Island in New York. After leaving the ship all the immigrants had medical and legal inspections. If they were healthy and if they had 25$ they were allowed to leave Ellis Island and start their new lives. After inspections, where did she go? Bill told her the situation was very difficult when he arrived in the USA. In the ship, he met another Irish Sean who proposed to him to go to Philadelphia where there were working opportunities: the country was growing and it needed men to do the heavy work of building bridges, canals, and railroads. Thus, they were engaged to do work of building of railroads and canals, for miserable wages. They were forced to live in cellars because of poverty. Their brogue and dress provoked ridicule; their poverty and illiteracy provoked scorn. Then, Bill and Sean settled in the already existing Irish communities, where Catholic Churches had been built, and cultural traditions were carried out. Consequently, Molly, Bill’s wife, and Annie joined him at Philadelphia. They found work as chamber maid and caretaker of children. The Church played an integral part in their lives. It was a Church who fought not only for their souls but also for their human rights. Often stereotyped and discriminated against, many immigrants suffered verbal and physical abuse because they were â€Å"different. † Their transition into American life, however, was not smooth as the Irish minority came into direct and sometimes violent conflict with the Protestant majority. After 10, Annie had children with Sean, and in 1950, she founded a college, today renowned, in Virginia. Thank you for your presentation and participation, Mary Wilde.

Analysis of semco and pixar animated studio as an example of innovative organizations

Companies like Semco, Gore and Associate, 3M and Pixar have made a reputation for themselves due to their emphasis on creativity. Innovation is a product of collaborative learning, idea generation, sharing and idea realization practices of workers in an organization (Dovey, 2009, p.311). For innovation to occur an organisation must foster an environment and culture that give room for creativity which is what Semco and Pixar have achieved. To this end, this report will analyse Semco and Pixar as an exemplar of innovative companies and the relationship that exist between them using some key theories of innovation and the defining features and managerial actions that set them apart as innovative organisations. SEMCO Semco is a loose organisation that encourages innovation and self organisation leading to trust, collaboration and cooperation. Semco was a small family engineering company originally called Semler and Company established in 1952 in Sao Paulo, Brazil by Antonio Curt Semler and renamed Semco after Ricardo Semler, the 24 year old son of the owner resumed office as the new chief executive officer in 1984, firing more than half of the top managers on his first day of resuming office as chief executive officer and eliminated all secretarial positions (CNN, 2004). The company prior to Ricardo taking over was characterised with autocratic style of management with control and rules being the order of the day and operating at the edge of collapse. Ricardo Semler favours a participating style of management, profit sharing and free flow of information. The company product range includes dishwashers, pumps, mixers, cooling units for air condition, biscuits factories among others (Semler 1999, p. 1). It is one of the most innovative companies in the world and has become the subject of study for most business schools all around the world due to its peculiar management style. There is no organisation structure that feeds managers ego, subordinates choose their own bosses, employees set their salaries, production targets and achieve them at their own time, and are encouraged to participate, share ideas and also share in the profit (Semler 1999, pp.1-7, 130 131). PIXAR Pixar animated studio was established in 1986 after Steve Jobs purchased the computer graphics division of Lucas films for $10 million with Ed Catmull being named co-founder and Chief technical officer, Smith as vice president alongside Steve Jobs (Price, 2008, p.74 85-197). In 2001, Ed Catmull was named Pixar’s president. The company originally manufactures and sell hardware and software that enable computer graphics to develop animations. In 1987, the company began the making of short films with its first computer generated movie, Toy Story being released in 1995. The company which is a wholly owned subsidiary of Walt Disney acquired 2006 at $7.4 billion and located in Emeryville, California (Paik, 2007). The acquisition will help Pixar gain economies of scale and access to new technologies. Pixar has a range of films under its belt that has surpassed box office expectations from Rango, Hop, Toy Story 3, finding Nemo, the incredible and many others (Emerald Group Review, 2 011). Its target audience cuts across all ages and nationalities and include families and children and its product range include short films in DVDs, soundtrack CDs, animated films among others (Price, 2008, pp.3-7). It fosters an environment that gives room for mistakes and encourages collaborations among teams and departments and devoid of micro management by executives to ensure creativity and innovation (YouTube-imperial college, 2009). THEORIES OF INNOVATION USING EVIDENCE FROM SEMCO AND PIXAR What makes Ricardo Semler and Ed Catmull exceptional in the way they run their companiesCould it be that they were born to innovation, an act of God, divine intervention, grace, or years of experience and acquisition of knowledge and educationAnalysts and business tycoons have called these men genius. Some critics of Semler and Pixar would have called the transformation at these companies as a gift from the gods. However, it is worthy of note that Semco was a company already in operation prior to Ricardo taking over and Pixar had several failed attempts before its major breakthrough in 1995 with Toy Story. Emerald group, 2011 quoted Ed Catmull in Harvard Business Review ‘I don’t think our success is largely luck. Rather, I believe our adherence to a set of principles and practices for managing creative talent and risk is responsible.’ Was grace far from the transformation in these companiesRicardo was one of the youngest graduates at Harvard Business School who wo uld have learnt some of the traditional management theories in school but choose to manage in a uniquely different way that suite his life and believes suite those of his employees. Moreover, having had an encounter with a doctor who told him to change his work style, he decided to change his way of management, a factor that has led to the key changes at Semco today. Thus innovation at Semco may be a combination of association having graduated from Harvard, accident-a chance meeting with the doctor, personality-considering that while at high school he raised some money for the school vacation program which he reinvested to yield a return before the vacation, feature of life and a bit of cognitive considering the fact that innovation at Semco had evolved over time. It is far from being grace or act of gods. Several forms of innovation can be said to have taken placed at these organisations. They are: Organisational innovation: An organisational innovation is one that entails the implementation of a new organisational method in the firm’s business practices, workplace or external relations (Stoneman, 2010, p.17; OECD, 2006). It is often intended to increase a company’s performance through improvement in workplace satisfaction and labour productivity and access to knowledge. It entails an adoption of an organisational method such as flatter organisation structures, employees’ participation among others that have not being used before in an organisation and often results from strategic decisions taken by management (Stoneman, 2010, p.18). Semco and Pixar posses a great deal of organisational innovation. Semco had implemented theories that have never being tried before such as the satellites programs that allow ex-employees to open their own companies with financial help and resources and become partners with Semco and employees cutting their wages by 30% to Semc o at difficult times to get a higher returns when trading conditions get better. What drive such innovation are the organisational culture, structure and learning. Social innovation: This is the innovation that supports and it is beneficial to the society. Pixar is an example of such innovation whose films though animated have a lot of influence on the society both young and small. Its latest film, hop for instance gives social lessons about the role of adult and children in society. Semco has also contributed to the Brazilian society through employment and a reduction in job cuts. Traditional innovation: This is technological innovation and is measured in different ways such as through patents, expenditure and development among others. Semco and Pixar have shown a lot of innovation and creativity in technology with Pixar having a lot of patents. All these types of innovation create social capital which will be discussed later in this report. FEATURES OF INNOVATIVE ORGANISATIONS OR MANAGEMENT ACTIONS SEMCO and Pixar’s success is built on a lattice or flatter organisational structure devoid of control culture that has gone through series of transformation through the years which has enhanced their innovative ability. An organisational culture devoid of control fosters innovation as individuals are giving the freedom to self organise and make their own decisions just like Semco where employees set their salaries and take decisions on production targets and the time they meet such targets (Semler, 1999, p.1). These companies have been able to manage innovation in the following ways: Structure and culture: Organisational design is crucial to the continuous innovation of an enterprise. As the business environment becomes complex and uncertain, so is the organisational design changing to meet up with customers’ demands for value maximising products. Traditional management scientists like Max Weber emphasised formal structure which is a top-down approach characterised with command, control, rules, position power and neglect social and psychological influences on behaviours of employees and teams (Burnes 2000, p.45). Employees are likely to respond to a good leader who they trust and respect than being managed in a bureaucratic way as argued by Adair 1986:54. Semco operates a lattice structure and considers all workers as equal and has reduced bureaucracy from twelve layers of management to three (Semler 1999, p.7). Reduced hierarchies and high involvement will lead to faster decision making and idea generation and information sharing, leading to innovation. F ormal organisational structure stifles individual creativity. In the words of Semler, authoritarianism diminishes productivity and as such no privileges or rules that discourages flexibility (Semler, 1999, p. 4). At Semco, People are made to enjoy their job and feel good about themselves, not just to survive. Business strategy in the company is determined without interference from the top. Similarly, Pixar is free from the thick layers of formal management and executives are not involved in the day to day running of the organisation. All employees are equally important and all work together for the success of a story. Both companies are devoid of micro-management which ensures creativity and innovation. To have these kind of organisations require a conducive organisational culture that is devoid of control. In the words of Ed Catmull, ‘Management really doesn’t tell people what to do.’ Thus both companies give employees freedom to take risk and there is reflecti on, learning and feedback. However , not everyone can work in an environment with such a structure as some people like being told what to do, also, people wants to know what their responsibilities are and who they are report to while others do not like responsibility. It means that such environment will attract liked minded individuals. Trust and Freedom: Due to the flexible organisational structure and lack of formal reporting structures, employees can be trusted to carry out their roles. However, there is a tendency for employees to abuse the system giving the few reporting structures. Semco has absolute trust in her employees and encourages them to be self managing and governing and have made partners with them. There is so much trust that Semco made entrepreneurs out of its workers through assistance with setting up their own company through its satellite programs, buy from them and encourage them to sell to its competitors. One will assume trust will not be a possibility giving the large number of employees of over 3000. Semco has defiled business school expectations and has gone as far as allowing workers to participate in managerial decision making from deciding how much they get paid, to unlimited access to financial information and freedom to work whenever and wherever they choose and meet targets at their own set time and set their salaries which has resulted in impressive growth, long term loyalty and increase and better productivity. To Semler, his interest is in the final result not where, how and hours worked (Easen, 2004). Freedom drives performance and encourages innovation. Staff can work better if given more independence (Handy, 2004). Semco adopts a participating or democratic management style that create an atmosphere where both bosses and subordinates ( partners and associate) interact regardless of jobs and position and all are involved in decision making (Semler, 1999.pp.6 81). In the words of Semler (1999, p. 6), ‘We don’t have as many bosses as we used to. As workers began to exercise more control over their jobs and assume more voices in our policies, the need for supervisors diminished.’ Having trust in individual will give them a sense of belonging and being wanted and encourage new ideas and sharing of ideas among one another. Semco and Pixar re alised that the most powerful resources at their disposal are the people who make things happen in their organisations and have learnt to trust, believe in them and give them the freedom to express their innovative capabilities and drive production forward. Trust is seen as an outcome of social capital and shared values (Cote and Healy, 2001). However, the problem with freedom is that not everyone like being free. Some people want to be controlled and directed to get their job done. Some see control as a motivator. Moreover, some top managers may resist the need for reduced hierarchies for fear of losing control and power. Social capital and Collaboration: At Semco and Pixar, there is collaboration and teamwork as people work together for common and shared values and not get in each others’ way but are committed to the achievement of the common goal of the company. At Semco, employees participate in managerial decision not just relating to their jobs but the business as a whole. They are included in decisions that pertain to choosing who their boss becomes (Easen, 2004). Before people are hired or promoted to leadership positions, they are interviewed and approved by all who will be working for them, and every six months managers are evaluated by their subordinates. Semco has autonomous business units established by ex- employees who open their own business with help from Semco and have become partners, associate and collaborators and has made Semco a leaner and agile organisation (Semler, 1999 P.7). Also different departments and business units and teams work collectively to drive innovation f orward at Semco and Pixar. Easen, 2004 reported Semler as saying that ‘Growth and profit are a product of how people work together.’ There is a balanced collaboration at Pixar as artist and technologists are paired together. Every offer or idea is accepted and then people get the chance to plus it (Nelsen, 2008). A term Nelsen called ‘plussing’- taking an idea or a piece of work and find a way to add or improve upon it without judging it. At Pixar, collaboration means amplification whereby employees who are listening and interested in each other are joined together to work and bring separate depth to the problems and breadth that gives them interest in the solution as well as allow teams to communicate at different levels. The brain trust at Pixar is a framework or forum that gives an opportunity for some of the best brains to use their expertise and experience to share their understanding and knowledge with others and to get feedback. The Organisation for Economic Development and Cooperation, OECD defines social capital as ‘networks together with shared norms, values and understandings that facilitate cooperation within or among groups’ (ONS, 2001; Cote and Healy, 2001:41). It is the glue that holds organisations together and enables employees to join forces more effectively and pursue shared objectives. In a culture of continual change and uncertainty, sustainable communities are those who are collaborative and always growing with and towards each other in the formation, sharing and adaptation to new knowledge (Smith and Paquette, 2010). Some of the outcomes of social capital are social relations, trust, collaboration, mutually enforceable agreement, general reciprocity and innovation (ONS, 2001). In Semco there is mutually enforceable agreement resulting from profit sharing. In the past, Pixar had used stock to motivate employees and encourage them to stay. Also, the need to produce quality output at Pixar could be a form of mutually enforceable agreement (Price 2008, p. 114). Pay recognition: Motivation such as adequate pay, interpersonal relations and work and group dynamics are some factors that increase productivity and workers satisfaction (Mullins, 2007, p.53). Employees will be committed to work if they are being paid fairly and feel that their contribution is appreciated in the organisation. Semco’s employees set their salaries and share in the profits. As Semler (1999, P. 4) says, ‘Profit-sharing is democratic. We negotiate with our workers over the basic percentage to be distributed- about a quarter of our corporate profit.’ This has worked so well at Semco as there is very low labour turnover and when the need arises, those laid off are assisted to form their own company. Reward systems and benefits retain people and lead to workers’ satisfaction, commitment and loyalty (Chiu et al, 2002). There were times when workers salary proposal were rejected in instances of over- statement. Contrary to this is the argument that financial rewards are not enough to motivate people and that group pressure has more influence on employees than financial rewards (Mullins, 2007, p.301). In addition, people also have intrinsic motivation derives from within the individual which propels them towards the need for self actualisation and fulfilment. Learning and feedback/ Gives room for mistakes/Risk taking: Learning within projects teams depends heavily on the inflow and transfer of knowledgeable among them. Semco and Pixar are learning organisations. Such organisations give room for failure and learning from mistakes and encourage risk taking and have a wide tolerance for new ideas and do not punish mistakes. A learning organisation was defined by Johnson et al (2008) as, ‘One capable of continual regeneration from the variety of knowledge, experience and skills of individuals that encourage mutual questioning and challenge around a shared purpose or vision.’ Semler pointed out that mistake is welcome and a sign that the employee is taking enough risk. Without mistakes, there will not be learning and consequently, innovation will be stifled. Likewise at Pixar, continuous innovation requires that executives resist the natural tendencies to minimise risks and accept uncertainty to ensure originality and ability to r ecover from failures resulting from taking risks. It encourages creativity by allowing people to experiment with new ideas and mistakes genuinely made are treated as part of the learning process Emerald Group review, 2011). Mistake are not punished at Pixar but seen as building block for new ideas and innovation just like 3M. Pixar endorses and encourages a creative by rejecting hierarchical and controlled system, instead the taking of risks and recognizes the importance of serendipity in the creative process (Smith and Paquette, 2010) It has been argued that employees’ collective knowledge exceeds those of the organisation and its capabilities and managers should aim at encouraging processes that unlock employees’ knowledge and encourage information, knowledge and idea sharing which is the sort of environment both companies have created for their employees. As a narrator said, each movies produced by Pixar contains a combination of tens of thousands of ideas arising from risk taking, failure and learning. Ed Catmull said that ‘Innovative people are failure recovered not failure avoider.’ Both companies give room for reflection, learning and feedback. The benefits of learning cannot be over emphasis. Learning increases employees’ commitment, improve quality as mistakes are identified. Senge 1999 reiterated that organisational learning leads to organisational performance. Commitment: At Semco, everyone is committed to the achievement of the organisation’s objectives as they all feel a sense of belonging and part ownership of the company arising partly from the profit sharing. Employees are seen as being importance and valued. A worker in an interview said if an employee is idle, another worker will often ask why he or she is not working, reminding him or her that failure to work will reduce their profits and subsequently reduction in money for their pockets. So there is peer pressure. If employees feel that they are being trusted to take decision on their own and self manage, they will be committed. Semco operates an egalitarian company where there is no preferential treatment. Parking lots are for first come basis and all employees eat on the same canteen. Meetings are held based on the first two employees to be present. This makes employees feel as being a part of the team and big family and give them a sense of being wanted by the company. B y removing privileges of ranks, employees will see themselves as a wider community, thus feel comfortable voicing their opinion, leading to generation of new ideas. Dynamism: Semco is a highly flexible company with no boundaries to the type of business and products, making it difficult to say exactly what kind of business the company is in. There is no fixed business and it is open to any form of business that comes their way. It is also characterised with the absence of business plans and company strategy. In the words of Semler (2003, p.4), ‘ Once you say what business you are in, you create boundaries for you employees, you restrict their thinking and give them a reason to ignore new opportunities as they will say we are not in that business.’ Semco is so dynamic in its operations and processes that employees must not use one desk two days in a row. This is to make them difficult to track and are free to move and work anywhere that appeals to them be it home office. There is time flexibility as they are not concerned about when the employees arrive at work. However, contracts are negotiated on the basis of what to be achieved at a set period and what it stands to gain for paid value and what the employees get in return. It is a mutually enforceable agreement as both parties- employees and Semco benefit. Pixar, though in a core line of business of animated films, it is not to say it is not a dynamic company as different forms of films that benefits both adult and children have being produced over the years. There is effective communication at both companies due to the organisational culture and flatter structure devoid of control. There is information, idea and knowledge sharing. At Pixar, technologists communicate with the artists. SUMARY AND CONCLUSION Semco and Pixar are said to be innovative even though the companies are different in what they do and how they approach innovation. Nevertheless, some common factors in both companies is the delegation of a large amount of control to their employees and absolute freedom to take risk and give room for mistakes and failure, giving them freedom to generate new ideas and thus take a more active role and commitment. Both companies have decentralised the management structures to get employees more involved in decision making and give them a sense of belonging. They have created a culture that gives room for mistakes, failures, sharing of information, and ideas. There is also collaboration between employees, teams, departments, business units and partners, trust, social capital, communication, lack of micro-management and similar organisational culture and structure which encourages innovation. However, both companies differ in a number of ways such as absence of profit sharing at Pixar, la nguages, products, country of location and time scales. Having carried out a detailed analysis of Semco and Pixar, it is possible that what works at these companies can be applicable to other companies. However, some disadvantages will be accrued if these features are applied in another company characterised with hierarchical control culture and structure such as resistance from top management who are control freaks and unwilling to relinquish power. Moreover, not everyone will be able to self manage as some people like being controlled and told what to do. In addition, that trust and freedom work well in these organisations does not mean it can be implemented in other organisations as differences in culture and environment will play a role in determining its effectiveness in another company with different organisational culture and business environment. 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[WWW] http://www.youtube.com/watch?v=dTB5S2mc3wA (20 March 2011). PRICE, D. A.2008. The Pixar Touch: The Making of a Company. USA: Alfred A. Knopf. SEMLER, R. 2003. The Seven-Day Weekend. London: Century. SEMLER, R. Semco – Ricardo Semler – MIT SF 11 – Leading organizations. [WWW] http://www.youtube.com/watch?v=k1qJ2W9cVDM (14 April 2011). SEMLER, R. (1999) Maverick! The Success Story Behind the World’s most Unusual Workplace. London: Random House Business Books. SEMLER, R. 2007. Interview with Ricardo Semler. [WWW] http://www.youtube.com/watch?v=gJkOPxJCN1wfeature=related (13 March 2011). SENGE, P.M. (1999). It’s the learning: the real lesson of quality movement. The Journal for Quality and Participation, 22 (6)Pp.34-40. STONEMAN, P. 2010. Soft Innovation: Economics, Product Aesthetics and Creative Industries. New York: Oxford University Press.SMITH, S. AND PAQUETTE, S. (2010). Creativity, chaos and knowledge management. Business Information Review, 27 (2), pp. 118-23. BIBLIOGRAPHY BESSANT, J. 2003. High Involvement innovation: Building and Sustaining Competitive Advantage Through Continuous Change. England: John Wiley Sons. CHRISTENSEN, C.M, AND ERIK, A.R. 2004. Seeing What is Next: Using the Theories of Innovation to Predict Industry Change. USA: Harvard Business school Press. BURDETH, O.J. 1994. The Magic of Alignment. Management Decision [online journal], 32 (2), pp. 59-63. Available from Emerald at http://www.emeraldinsight.com/search.htm?st1=alignmentct=allec=1bf=1go=Go. (March 3 2011). Analysis of semco and pixar animated studio as an example of innovative organizations Companies like Semco, Gore and Associate, 3M and Pixar have made a reputation for themselves due to their emphasis on creativity. Innovation is a product of collaborative learning, idea generation, sharing and idea realization practices of workers in an organization (Dovey, 2009, p.311). For innovation to occur an organisation must foster an environment and culture that give room for creativity which is what Semco and Pixar have achieved. To this end, this report will analyse Semco and Pixar as an exemplar of innovative companies and the relationship that exist between them using some key theories of innovation and the defining features and managerial actions that set them apart as innovative organisations. SEMCO Semco is a loose organisation that encourages innovation and self organisation leading to trust, collaboration and cooperation. Semco was a small family engineering company originally called Semler and Company established in 1952 in Sao Paulo, Brazil by Antonio Curt Semler and renamed Semco after Ricardo Semler, the 24 year old son of the owner resumed office as the new chief executive officer in 1984, firing more than half of the top managers on his first day of resuming office as chief executive officer and eliminated all secretarial positions (CNN, 2004). The company prior to Ricardo taking over was characterised with autocratic style of management with control and rules being the order of the day and operating at the edge of collapse. Ricardo Semler favours a participating style of management, profit sharing and free flow of information. The company product range includes dishwashers, pumps, mixers, cooling units for air condition, biscuits factories among others (Semler 1999, p. 1). It is one of the most innovative companies in the world and has become the subject of study for most business schools all around the world due to its peculiar management style. There is no organisation structure that feeds managers ego, subordinates choose their own bosses, employees set their salaries, production targets and achieve them at their own time, and are encouraged to participate, share ideas and also share in the profit (Semler 1999, pp.1-7, 130 131). PIXAR Pixar animated studio was established in 1986 after Steve Jobs purchased the computer graphics division of Lucas films for $10 million with Ed Catmull being named co-founder and Chief technical officer, Smith as vice president alongside Steve Jobs (Price, 2008, p.74 85-197). In 2001, Ed Catmull was named Pixar’s president. The company originally manufactures and sell hardware and software that enable computer graphics to develop animations. In 1987, the company began the making of short films with its first computer generated movie, Toy Story being released in 1995. The company which is a wholly owned subsidiary of Walt Disney acquired 2006 at $7.4 billion and located in Emeryville, California (Paik, 2007). The acquisition will help Pixar gain economies of scale and access to new technologies. Pixar has a range of films under its belt that has surpassed box office expectations from Rango, Hop, Toy Story 3, finding Nemo, the incredible and many others (Emerald Group Review, 2 011). Its target audience cuts across all ages and nationalities and include families and children and its product range include short films in DVDs, soundtrack CDs, animated films among others (Price, 2008, pp.3-7). It fosters an environment that gives room for mistakes and encourages collaborations among teams and departments and devoid of micro management by executives to ensure creativity and innovation (YouTube-imperial college, 2009). THEORIES OF INNOVATION USING EVIDENCE FROM SEMCO AND PIXAR What makes Ricardo Semler and Ed Catmull exceptional in the way they run their companiesCould it be that they were born to innovation, an act of God, divine intervention, grace, or years of experience and acquisition of knowledge and educationAnalysts and business tycoons have called these men genius. Some critics of Semler and Pixar would have called the transformation at these companies as a gift from the gods. However, it is worthy of note that Semco was a company already in operation prior to Ricardo taking over and Pixar had several failed attempts before its major breakthrough in 1995 with Toy Story. Emerald group, 2011 quoted Ed Catmull in Harvard Business Review ‘I don’t think our success is largely luck. Rather, I believe our adherence to a set of principles and practices for managing creative talent and risk is responsible.’ Was grace far from the transformation in these companiesRicardo was one of the youngest graduates at Harvard Business School who wo uld have learnt some of the traditional management theories in school but choose to manage in a uniquely different way that suite his life and believes suite those of his employees. Moreover, having had an encounter with a doctor who told him to change his work style, he decided to change his way of management, a factor that has led to the key changes at Semco today. Thus innovation at Semco may be a combination of association having graduated from Harvard, accident-a chance meeting with the doctor, personality-considering that while at high school he raised some money for the school vacation program which he reinvested to yield a return before the vacation, feature of life and a bit of cognitive considering the fact that innovation at Semco had evolved over time. It is far from being grace or act of gods. Several forms of innovation can be said to have taken placed at these organisations. They are: Organisational innovation: An organisational innovation is one that entails the implementation of a new organisational method in the firm’s business practices, workplace or external relations (Stoneman, 2010, p.17; OECD, 2006). It is often intended to increase a company’s performance through improvement in workplace satisfaction and labour productivity and access to knowledge. It entails an adoption of an organisational method such as flatter organisation structures, employees’ participation among others that have not being used before in an organisation and often results from strategic decisions taken by management (Stoneman, 2010, p.18). Semco and Pixar posses a great deal of organisational innovation. Semco had implemented theories that have never being tried before such as the satellites programs that allow ex-employees to open their own companies with financial help and resources and become partners with Semco and employees cutting their wages by 30% to Semc o at difficult times to get a higher returns when trading conditions get better. What drive such innovation are the organisational culture, structure and learning. Social innovation: This is the innovation that supports and it is beneficial to the society. Pixar is an example of such innovation whose films though animated have a lot of influence on the society both young and small. Its latest film, hop for instance gives social lessons about the role of adult and children in society. Semco has also contributed to the Brazilian society through employment and a reduction in job cuts. Traditional innovation: This is technological innovation and is measured in different ways such as through patents, expenditure and development among others. Semco and Pixar have shown a lot of innovation and creativity in technology with Pixar having a lot of patents. All these types of innovation create social capital which will be discussed later in this report. FEATURES OF INNOVATIVE ORGANISATIONS OR MANAGEMENT ACTIONS SEMCO and Pixar’s success is built on a lattice or flatter organisational structure devoid of control culture that has gone through series of transformation through the years which has enhanced their innovative ability. An organisational culture devoid of control fosters innovation as individuals are giving the freedom to self organise and make their own decisions just like Semco where employees set their salaries and take decisions on production targets and the time they meet such targets (Semler, 1999, p.1). These companies have been able to manage innovation in the following ways: Structure and culture: Organisational design is crucial to the continuous innovation of an enterprise. As the business environment becomes complex and uncertain, so is the organisational design changing to meet up with customers’ demands for value maximising products. Traditional management scientists like Max Weber emphasised formal structure which is a top-down approach characterised with command, control, rules, position power and neglect social and psychological influences on behaviours of employees and teams (Burnes 2000, p.45). Employees are likely to respond to a good leader who they trust and respect than being managed in a bureaucratic way as argued by Adair 1986:54. Semco operates a lattice structure and considers all workers as equal and has reduced bureaucracy from twelve layers of management to three (Semler 1999, p.7). Reduced hierarchies and high involvement will lead to faster decision making and idea generation and information sharing, leading to innovation. F ormal organisational structure stifles individual creativity. In the words of Semler, authoritarianism diminishes productivity and as such no privileges or rules that discourages flexibility (Semler, 1999, p. 4). At Semco, People are made to enjoy their job and feel good about themselves, not just to survive. Business strategy in the company is determined without interference from the top. Similarly, Pixar is free from the thick layers of formal management and executives are not involved in the day to day running of the organisation. All employees are equally important and all work together for the success of a story. Both companies are devoid of micro-management which ensures creativity and innovation. To have these kind of organisations require a conducive organisational culture that is devoid of control. In the words of Ed Catmull, ‘Management really doesn’t tell people what to do.’ Thus both companies give employees freedom to take risk and there is reflecti on, learning and feedback. However , not everyone can work in an environment with such a structure as some people like being told what to do, also, people wants to know what their responsibilities are and who they are report to while others do not like responsibility. It means that such environment will attract liked minded individuals. Trust and Freedom: Due to the flexible organisational structure and lack of formal reporting structures, employees can be trusted to carry out their roles. However, there is a tendency for employees to abuse the system giving the few reporting structures. Semco has absolute trust in her employees and encourages them to be self managing and governing and have made partners with them. There is so much trust that Semco made entrepreneurs out of its workers through assistance with setting up their own company through its satellite programs, buy from them and encourage them to sell to its competitors. One will assume trust will not be a possibility giving the large number of employees of over 3000. Semco has defiled business school expectations and has gone as far as allowing workers to participate in managerial decision making from deciding how much they get paid, to unlimited access to financial information and freedom to work whenever and wherever they choose and meet targets at their own set time and set their salaries which has resulted in impressive growth, long term loyalty and increase and better productivity. To Semler, his interest is in the final result not where, how and hours worked (Easen, 2004). Freedom drives performance and encourages innovation. Staff can work better if given more independence (Handy, 2004). Semco adopts a participating or democratic management style that create an atmosphere where both bosses and subordinates ( partners and associate) interact regardless of jobs and position and all are involved in decision making (Semler, 1999.pp.6 81). In the words of Semler (1999, p. 6), ‘We don’t have as many bosses as we used to. As workers began to exercise more control over their jobs and assume more voices in our policies, the need for supervisors diminished.’ Having trust in individual will give them a sense of belonging and being wanted and encourage new ideas and sharing of ideas among one another. Semco and Pixar re alised that the most powerful resources at their disposal are the people who make things happen in their organisations and have learnt to trust, believe in them and give them the freedom to express their innovative capabilities and drive production forward. Trust is seen as an outcome of social capital and shared values (Cote and Healy, 2001). However, the problem with freedom is that not everyone like being free. Some people want to be controlled and directed to get their job done. Some see control as a motivator. Moreover, some top managers may resist the need for reduced hierarchies for fear of losing control and power. Social capital and Collaboration: At Semco and Pixar, there is collaboration and teamwork as people work together for common and shared values and not get in each others’ way but are committed to the achievement of the common goal of the company. At Semco, employees participate in managerial decision not just relating to their jobs but the business as a whole. They are included in decisions that pertain to choosing who their boss becomes (Easen, 2004). Before people are hired or promoted to leadership positions, they are interviewed and approved by all who will be working for them, and every six months managers are evaluated by their subordinates. Semco has autonomous business units established by ex- employees who open their own business with help from Semco and have become partners, associate and collaborators and has made Semco a leaner and agile organisation (Semler, 1999 P.7). Also different departments and business units and teams work collectively to drive innovation f orward at Semco and Pixar. Easen, 2004 reported Semler as saying that ‘Growth and profit are a product of how people work together.’ There is a balanced collaboration at Pixar as artist and technologists are paired together. Every offer or idea is accepted and then people get the chance to plus it (Nelsen, 2008). A term Nelsen called ‘plussing’- taking an idea or a piece of work and find a way to add or improve upon it without judging it. At Pixar, collaboration means amplification whereby employees who are listening and interested in each other are joined together to work and bring separate depth to the problems and breadth that gives them interest in the solution as well as allow teams to communicate at different levels. The brain trust at Pixar is a framework or forum that gives an opportunity for some of the best brains to use their expertise and experience to share their understanding and knowledge with others and to get feedback. The Organisation for Economic Development and Cooperation, OECD defines social capital as ‘networks together with shared norms, values and understandings that facilitate cooperation within or among groups’ (ONS, 2001; Cote and Healy, 2001:41). It is the glue that holds organisations together and enables employees to join forces more effectively and pursue shared objectives. In a culture of continual change and uncertainty, sustainable communities are those who are collaborative and always growing with and towards each other in the formation, sharing and adaptation to new knowledge (Smith and Paquette, 2010). Some of the outcomes of social capital are social relations, trust, collaboration, mutually enforceable agreement, general reciprocity and innovation (ONS, 2001). In Semco there is mutually enforceable agreement resulting from profit sharing. In the past, Pixar had used stock to motivate employees and encourage them to stay. Also, the need to produce quality output at Pixar could be a form of mutually enforceable agreement (Price 2008, p. 114). Pay recognition: Motivation such as adequate pay, interpersonal relations and work and group dynamics are some factors that increase productivity and workers satisfaction (Mullins, 2007, p.53). Employees will be committed to work if they are being paid fairly and feel that their contribution is appreciated in the organisation. Semco’s employees set their salaries and share in the profits. As Semler (1999, P. 4) says, ‘Profit-sharing is democratic. We negotiate with our workers over the basic percentage to be distributed- about a quarter of our corporate profit.’ This has worked so well at Semco as there is very low labour turnover and when the need arises, those laid off are assisted to form their own company. Reward systems and benefits retain people and lead to workers’ satisfaction, commitment and loyalty (Chiu et al, 2002). There were times when workers salary proposal were rejected in instances of over- statement. Contrary to this is the argument that financial rewards are not enough to motivate people and that group pressure has more influence on employees than financial rewards (Mullins, 2007, p.301). In addition, people also have intrinsic motivation derives from within the individual which propels them towards the need for self actualisation and fulfilment. Learning and feedback/ Gives room for mistakes/Risk taking: Learning within projects teams depends heavily on the inflow and transfer of knowledgeable among them. Semco and Pixar are learning organisations. Such organisations give room for failure and learning from mistakes and encourage risk taking and have a wide tolerance for new ideas and do not punish mistakes. A learning organisation was defined by Johnson et al (2008) as, ‘One capable of continual regeneration from the variety of knowledge, experience and skills of individuals that encourage mutual questioning and challenge around a shared purpose or vision.’ Semler pointed out that mistake is welcome and a sign that the employee is taking enough risk. Without mistakes, there will not be learning and consequently, innovation will be stifled. Likewise at Pixar, continuous innovation requires that executives resist the natural tendencies to minimise risks and accept uncertainty to ensure originality and ability to r ecover from failures resulting from taking risks. It encourages creativity by allowing people to experiment with new ideas and mistakes genuinely made are treated as part of the learning process Emerald Group review, 2011). Mistake are not punished at Pixar but seen as building block for new ideas and innovation just like 3M. Pixar endorses and encourages a creative by rejecting hierarchical and controlled system, instead the taking of risks and recognizes the importance of serendipity in the creative process (Smith and Paquette, 2010) It has been argued that employees’ collective knowledge exceeds those of the organisation and its capabilities and managers should aim at encouraging processes that unlock employees’ knowledge and encourage information, knowledge and idea sharing which is the sort of environment both companies have created for their employees. As a narrator said, each movies produced by Pixar contains a combination of tens of thousands of ideas arising from risk taking, failure and learning. Ed Catmull said that ‘Innovative people are failure recovered not failure avoider.’ Both companies give room for reflection, learning and feedback. The benefits of learning cannot be over emphasis. Learning increases employees’ commitment, improve quality as mistakes are identified. Senge 1999 reiterated that organisational learning leads to organisational performance. Commitment: At Semco, everyone is committed to the achievement of the organisation’s objectives as they all feel a sense of belonging and part ownership of the company arising partly from the profit sharing. Employees are seen as being importance and valued. A worker in an interview said if an employee is idle, another worker will often ask why he or she is not working, reminding him or her that failure to work will reduce their profits and subsequently reduction in money for their pockets. So there is peer pressure. If employees feel that they are being trusted to take decision on their own and self manage, they will be committed. Semco operates an egalitarian company where there is no preferential treatment. Parking lots are for first come basis and all employees eat on the same canteen. Meetings are held based on the first two employees to be present. This makes employees feel as being a part of the team and big family and give them a sense of being wanted by the company. B y removing privileges of ranks, employees will see themselves as a wider community, thus feel comfortable voicing their opinion, leading to generation of new ideas. Dynamism: Semco is a highly flexible company with no boundaries to the type of business and products, making it difficult to say exactly what kind of business the company is in. There is no fixed business and it is open to any form of business that comes their way. It is also characterised with the absence of business plans and company strategy. In the words of Semler (2003, p.4), ‘ Once you say what business you are in, you create boundaries for you employees, you restrict their thinking and give them a reason to ignore new opportunities as they will say we are not in that business.’ Semco is so dynamic in its operations and processes that employees must not use one desk two days in a row. This is to make them difficult to track and are free to move and work anywhere that appeals to them be it home office. There is time flexibility as they are not concerned about when the employees arrive at work. However, contracts are negotiated on the basis of what to be achieved at a set period and what it stands to gain for paid value and what the employees get in return. It is a mutually enforceable agreement as both parties- employees and Semco benefit. Pixar, though in a core line of business of animated films, it is not to say it is not a dynamic company as different forms of films that benefits both adult and children have being produced over the years. There is effective communication at both companies due to the organisational culture and flatter structure devoid of control. There is information, idea and knowledge sharing. At Pixar, technologists communicate with the artists. SUMARY AND CONCLUSION Semco and Pixar are said to be innovative even though the companies are different in what they do and how they approach innovation. Nevertheless, some common factors in both companies is the delegation of a large amount of control to their employees and absolute freedom to take risk and give room for mistakes and failure, giving them freedom to generate new ideas and thus take a more active role and commitment. Both companies have decentralised the management structures to get employees more involved in decision making and give them a sense of belonging. They have created a culture that gives room for mistakes, failures, sharing of information, and ideas. There is also collaboration between employees, teams, departments, business units and partners, trust, social capital, communication, lack of micro-management and similar organisational culture and structure which encourages innovation. However, both companies differ in a number of ways such as absence of profit sharing at Pixar, la nguages, products, country of location and time scales. Having carried out a detailed analysis of Semco and Pixar, it is possible that what works at these companies can be applicable to other companies. However, some disadvantages will be accrued if these features are applied in another company characterised with hierarchical control culture and structure such as resistance from top management who are control freaks and unwilling to relinquish power. Moreover, not everyone will be able to self manage as some people like being controlled and told what to do. In addition, that trust and freedom work well in these organisations does not mean it can be implemented in other organisations as differences in culture and environment will play a role in determining its effectiveness in another company with different organisational culture and business environment. Having said this, nothing is worth not trying, so these managerial actions that have worked so well in these organisations can be applied to other organisations. The reward may not be see n immediately, but in the long run, it will pay off. REFERENCE ADAIR, J. 1986. Effective Team Building: How to make a Winning Team. London: Gower Publishing Co Ltd.BURNES, B. 2000. Managing Change: A Strategic Approach to Organisational Dynamics. 3rd edn. England: Pearson Education Ltd. CHIU, R. K, LUK, W.V AND TANG, T.L (2002) Retaining and motivating employees: Compensation preferences in Hong Kong and China. Personnel Review [Online journal], 31 (4), pp.402-431. Available from Emerald at http://www.emeraldinsight.com/search.htm?st1=Retaining+and+motivating+employees%3A+Compensation+preferences+in+Hong+Kong+and+Chinact=allec=1bf=1 . (April 19 2011). COTE, S AND HEALY, T. (2001) The Well-being of Nations. The role of human and social capital. Organisation for Economic Co-operation and Development, Paris. CNN. 2004. Ricardo Semler, Semco SA. [WWW] http://edition.cnn.com/2004/BUSINESS/06/29/semler.profile/index.html?iref=allsearch(27 April 2011). DOVEY, K. 2009. The role of trust in innovation. The Learning Organization [online journal] 16(4). Pp.311-325. Available from Emerald at http://www.emeraldinsight.com/search.htm?st1=role+of+trust+in+innovationct=allec=1bf=1 . (March23/3/2011). EASEN, N. 2004. Interview with Ricardo Semler. [WWW] http://edition.cnn.com/2004/BUSINESS/05/19/go.semlar.transcript/index.html (15 April 2011). EASEN, N. 2004. Democracy in the Workplace. [WWW] http://edition.cnn.com/2004/BUSINESS/05/19/go.democratic.workplace/index.html?iref=allsearch (15 April 2011). EMERALD GROUP, 2011. How Pixar animates its talent team: not knowing the answers can be the way ahead. Development and Learning in Organizations [Online journal], 25 (1), pp. 30-32. Available from Emerald at http://www.emeraldinsight.com/search.htm?st1=pixarct=allec=1bf=1. (April 8 2011). HANDY C, 2004. Giving your Staff More Freedom. [WWW] http://news.bbc.co.uk/1/ hi/ business /4058519.stm (1 April 2011). JOHNSON, G, SCHOLES, K AND WHITTINGTON, R. 2008. Exploring Corporate Strategy: Text and Cases. 8th edn. England: Pearson Education Limited. MULLINS, L. J, 2007. Management and Organisational Behaviour. 8th edn. Essex: Pearson Education Limited. NELSEN, R. 2008. Pixar’s Randy Nelsen on the Collaborative Age. [WWW] http://www.youtube.com/watch?v=QhXJe8ANws8 (1 April 2011). OFFICE OF NATIONAL STATISTICS. 2001. Social Capital: A review of the literature. [WWW] http://www.statistics.gov.uk/socialcapital/downloads/soccaplitreview.pdf (26 April 2011). PAIK, K. 2007. To Infinity and Beyond: The story of Pixar Animation Studio. London: Virgin Books Ltd. PIXAR GROUP 24. 2009. Innovation Management: Imperial College. [WWW] http://www.youtube.com/watch?v=dTB5S2mc3wA (20 March 2011). PRICE, D. A.2008. The Pixar Touch: The Making of a Company. USA: Alfred A. Knopf. SEMLER, R. 2003. The Seven-Day Weekend. London: Century. SEMLER, R. Semco – Ricardo Semler – MIT SF 11 – Leading organizations. [WWW] http://www.youtube.com/watch?v=k1qJ2W9cVDM (14 April 2011). SEMLER, R. (1999) Maverick! The Success Story Behind the World’s most Unusual Workplace. London: Random House Business Books. SEMLER, R. 2007. Interview with Ricardo Semler. [WWW] http://www.youtube.com/watch?v=gJkOPxJCN1wfeature=related (13 March 2011). SENGE, P.M. (1999). It’s the learning: the real lesson of quality movement. The Journal for Quality and Participation, 22 (6)Pp.34-40. STONEMAN, P. 2010. Soft Innovation: Economics, Product Aesthetics and Creative Industries. New York: Oxford University Press.SMITH, S. AND PAQUETTE, S. (2010). Creativity, chaos and knowledge management. Business Information Review, 27 (2), pp. 118-23. BIBLIOGRAPHY BESSANT, J. 2003. High Involvement innovation: Building and Sustaining Competitive Advantage Through Continuous Change. England: John Wiley Sons. CHRISTENSEN, C.M, AND ERIK, A.R. 2004. Seeing What is Next: Using the Theories of Innovation to Predict Industry Change. USA: Harvard Business school Press. BURDETH, O.J. 1994. The Magic of Alignment. Management Decision [online journal], 32 (2), pp. 59-63. Available from Emerald at http://www.emeraldinsight.com/search.htm?st1=alignmentct=allec=1bf=1go=Go. (March 3 2011).

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Crime Scene Investigator Behind Mysterious and Unusual Deaths - Case Study Example There were three types of shoe marks there which indicated three types of footprints in these footprints it also became evident that one of that one out those three people was a female. The way the footprints were placed was favouring the fact indicating that the boy not dead body only struggle with the two men while the woman is standing at one side only watching or recording what is happening which was also raising a doubt that may be the reason of this crime the fight is that woman. A medical expert and police photographer that was there came forward and after all the shots of the body were taken. The medical expert started examining the body by just throwing a careful watch on it and along with that he also started collecting useful information. After this aspect was covered the body was searched for the belongings with the dead body but all his pockets were empty and were torn and it was giving evidence that they had been emptied freshly most probably by the criminal. This aspec t of the investigation gave another picture that he was killed maybe because he had some property with him and the criminals were trying to snatch that. Photographer was taking pictures from all every angle of the body as a set of â€Å"CSI shot† (This is the technique of shooting extreme close-ups, normally with explanatory commentary from one of the characters from the media) (CSI, 2004). Measurements and a rough sketch were made to preserve the scene for further study and investigations and possible reconstruction.

Strategic Issues in the United Kingdom (UK) Essay

Strategic Issues in the United Kingdom (UK) - Essay Example This means that the questions are meant to address the issue pertaining the dynamism in the brewing sector as well as the implications of the maturity stage. They should neither be vague nor ambiguous. Secondly, the research questions should be very specific; this means that they should focus on a narrow topic that will help facilitate achievement of results that are reliable and can be used to solve a real world problem. Thirdly, the research question should present the purpose why the research is to be conducted; in this case it is clear that the effects of the research will help find a way forward on the brewing industry in the United Kingdom. Fourthly, the research question should present a realistic situation that is capable of being addressed in the research. Even if the research were to be funded, one will find the conviction to do so as it is clear from the research question. Finally, the scope of the research question should be within the testable range of the variables. Que stion 3 Requirement for primary data There should be a requirement for collection of primary data. In the case scenario of the brewing sector, the reports by the UK Monopolies & Mergers Commission will provide very useful information in elucidating the provisions of the law and the trends in the sector. Other primary information required include the legislations, regulations, policies, contracts, and other first-hand information that may be beneficial for the research. Question 4 Structure of the methodology Firstly, the problem under research is identified. The trends in the brewing industry have demonstrated a lot of dynamism. The problem comes in when one desires to know the sources of the dynamic changes as well as the best way to resolve them using the most appropriate strategies. After problem identification, secondly, gathering of information about the problem by the researcher is done by interviewing the commissioners of the UK Monopolies & Mergers Commission and getting inf ormation from books, magazines, newspapers among other available documents. Thirdly, the development of a concrete problem statement is done. The statements that have been developed are objective, testable and purpose driven hence making the research have a sense of direction. Fourthly, the hypotheses are formulated, for example in the case scenario we can make an hypothesis such as, ‘the UK Monopolies & Mergers Commission is the major contributor to the changes and instability in the brewing sector’ Fifthly, The hypothesis is tested and if the data supports it then relevant conclusions are made. After the analysis of the available data collected from various sources, conclusions are made. A lot of work is required in the collection of data so that authentic and comparable data is realized. Question 5 Timelines for the project The initial processes are more theoretical hence require little time. Developing the problem comes automatically because the research looks at pr oviding a solution to a trending issue; in this case we are establishing what is ailing the brewing sector. A review of literature helps develop the research questions. Composing the research question is a simple process that is devoid of many processes. All this can be done within a period of three days. Further to this, the most daunting task is the collection of facts from the ground about the